Identity design
We developed the branding and identity for Vasavi Bullion, one of the leading bullion dealers. Known for their expertise in trading and carrying forward a generation-after-generation legacy, they are deeply rooted in tradition and family values.
The client’s vision was to create a brand identity that reflects their heritage and elegance, while being easily recognizable by the common audience as a bullion business. They emphasized the importance of a design that balances sophistication with simplicity, making it approachable yet premium.
The branding incorporates elements that represent wealth, trust, and tradition, aligning with the gold and bullion trade. A timeless and elegant logo was designed to communicate their legacy and expertise. The visual identity uses refined gold tones and classic typography, ensuring it resonates with both modern and traditional audiences.
